A UK based SEO Consultancy
The Top Spots is a UK based SEO consultancy, family run business. We got into the business of search engine optimization by using the Internet to promote a totally unrelated businesses we ran back in 1997. Terms like search engine optimization and S.E.O. were totally unheard of in those days but it was clear to us that submitting a web site to a search engine and hoping that it would attain a high enough ranking to be found by searchers, was simply not enough. Our SEO consultancy is the product of all those years of learning the secrets of gaining a high level of internet exposure and avoiding the many pitfalls that the unwary web site owner can fall into.
An SEO consultancy that brings results
Our SEO consultancy provides an indispensable service to businesses
and individuals who want to dramatically improve the Internet exposure
of their web sites, thereby increasing the number of visitors / customers.
Many business tend to tackle their Internet promotion using the same
sort of marketing and advertising techniques that work for the business
as a whole. Our own experience over the years has proven that this approach,
not only fails to do much to improve search engine ranking but has grown
even less relevant as the Internet has expanded.
Many business tend to tackle their Internet promotion using the same sort of marketing
and advertising techniques that work for the business as a whole. Our
own experience over the years has proven that this approach, not only
fails to do much to improve search engine ranking but has grown even less
relevant as the Internet has expanded. Going it alone without expert help
is no longer a serious option and a professional SEO consultancy service
is now an essential requirement.
The difference between SEO Consultancy and Web Design
Strictly speaking, S.E.O. has nothing to do with web design. However, our SEO consultancy services do include free recommendations and advice about web design. Sometimes a web site can be designed in such a way that it makes the task of search engine optimization pretty nigh impossible. Under these circumstances, we will recommend rebuilding your web site in a more search engine friendly way. You can use a company of your own choosing to undertake the design work if you wish but when we said earlier that we are a family business, we meant it and one member of the family is actually a very talented web designer, who we would recommend to you under these circumstances.
SEO Consultancy
will do the following things for your web sites:- Content development:
- Review existing content in terms of quantity and 'search engine quality'
- Write additional new content that is 'search engine optimized'
- Keyword optimization:
- Analyse and review existing content wording in terms of keywords
- Where necessary create and include additional keywords
- Linking strategy:
- Undertake an evaluation of existing external links
- Identify key sources of additional links
- Instigate a new linking strategy designed to gather links from high ranking sites
- Site design:
- Review your site design and coding in terms of its search engine friendliness
- Make any minor changes necessary
- Make recommendations if larger structural changes are required
- Search engine submission
and indexing: - Ensure your site is properly submitted to all relevant search engines
- Ascertain that it is being properly indexed, taking steps to remedy any situations where indexing has not taken place